Researchers find plus-size fashion models improve women's psychological health June 7, 2017 by Dave Heller A new study by Florida State University researchers reveals women are more likely to pay attention to and remember average and plus-size models in the media compared to thin models. Women also experience enhanced psychological health after viewing plus-size models, according to the study published this week in the journal Communication Monographs. Russell Clayton, assistant professor in the FSU School of Communication, director of the Cognition and Emotion Lab and lead author, said the study used psychophysiological measures to examine how women respond, both psychologically and physiologically, to models of different sizes. "By measuring psychophysiological responses during image exposure, we were able to gain insights into the real-time cognitive and emotional responses that unfold when women are exposed to different-size media fashion models," Clayton said. He conducted the study with Jessica Ridgway, assistant professor in the Department of Retail, Merchandising and Product Development, and Joshua Hendrickse, a doctoral student in the FSU School of Communication. Researchers recruited 49 college-age women, all of whom indicated they wanted to be thinner, and showed them various images of thin, average and plus-size fashion models on a TV screen. The project recorded participants' psychophysiological responses—the interaction between the mind and the body —as the women viewed the images. After viewing each image, participants answered questions about their body satisfaction and how much they had compared themselves to the models. The results revealed very different responses to thin and plus-size models. When thin models ชุดคอสเพลย์ were on screen, research participants made more comparisons, paid less attention and remembered less about the models. Participants also came away from the experiment with less body satisfaction, which can diminish psychological health.
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